Joshua Winship Carpenter has over 25 years of experience in designing Broadway posters and brand identities. His work is prominently displayed in Times Square and found worldwide in shops, restaurants, hotels, and bars. He collaborates with clients seeking impactful and memorable advertising and design that truly stands out.
Theater Work
For over 15 years, Joshua has created original artwork and title designs for numerous Broadway productions, including Galileo, Into the Woods, and The Notebook. He has also developed international advertising campaigns for acclaimed shows like The Lion King, Billy Elliot, and Les Misérables. He has established himself as a leading freelance designer in Broadway advertising and is a sought-after collaborator for top industry agencies.
Joshua has designed striking theater posters for award-winning productions, including Mary Jane, Vladimir, Jaja’s African Hair Braiding, and A Streetcar Named Desire. He has collaborated with various local theaters, such as Hartford Stage, Westport Playhouse, and Huntington Theater, and continues to pursue his passion for creating eye-catching and thought-provoking posters for live entertainment.
Identity Work
For the past 25 years, Joshua has specialized in creating advertising, slogans, logos, products, and events for esteemed brands, including Leica Cameras, Samsung, Optimum, Air China, Shangri-La Hotels, Charles Schwab, National Geographic, Disney, and Marvel, among others.
In the early stages of his career, he developed giftware products that were sold to mass-market retailers such as Walmart and Target. He later joined various design and branding firms in New York City, collaborating with clients like Bed Bath & Beyond and Lean Cuisine.
Joshua has also undertaken a diverse range of projects in China, including multiple collaborations with Xibei, the country’s largest restaurant chain. His experience includes working alongside a nominee for the Golden Rooster (China's Emmy Award) and in significant industrial transportation initiatives.
AI Art Projects
Joshua has embraced AI image generation and aims to master its evolving tools, ethically integrating them into his design process and commercial work as appropriate. He has created thousands of images and refined several styles for personal art projects.
Teaching
Dividing his time between New York and Beijing, Joshua has guest lectured at the School of Visual Arts inNew York City and teaches design workshops at Beijing University of Technology, preparing students for master's programs in design at Western institutions.
Notoriety
Joshua's work has been featured on mutable Grammy Award winning & nominated Broadway musical albums, his work has been published in multiple Graphis Annuals, and was featured in the book “Design School Confidential” by Steven Heller & Lita Talarico. His customer t-shirt designs made him a 5 time threadless.com winner, and continues to have his work prominently displayed on Broadway & Time Square.